The Nike Harajuku flagship store will open on November 14th, 2009, and there will be no creative stone left unturned. The store will feature all kinds of displays which highlight the Nike brand, as well as invisible escalators.
Cruise through the pictures we have posted, and click on the links below, in order to get a first look at all of the amazing displays at the new Nike Harajuku flagship store.
Implications - With so many stresses emerging in the modern sphere, consumers are looking for products that feature a way for escaping. Items that contain a fantastical element are appealing to those who want to forget their responsibilities for a moment. In order to increase its appeal, a company could focus on this aspect when creating their designs.
Invisible Escalators
Nike Harajuku Flagship Store Opens With Artistic Displays
Trend Themes
1. Fantastical Element Products - Consumers are seeking products with a fantastical element to escape their stresses. Companies can increase appeal by incorporating this aspect in their designs.
2. Invisible Features - The invisible escalators at the Nike Harajuku flagship store showcases a trend towards invisible features in design, providing opportunities for companies to enhance user experience and innovate on aesthetics.
3. Brand-focused Displays - The Nike Harajuku flagship store displays highlight the brand and provide inspiration for other retailers to create impactful and unique brand-focused displays for their own stores.
Industry Implications
1. Retail - Retailers can incorporate fantastical elements in their product and store designs to entice consumers looking for an escape from stress.
2. Architecture - The trend towards invisible features such as invisible escalators provides opportunities for architects to enhance user experience and innovate on building design.
3. Advertising - The brand-focused displays at the Nike Harajuku flagship store can inspire advertisers to create impactful and unique advertising campaigns that showcase the brand.