The H&M Night Collection lookbook has been released and the collection is super chic and summer-ready.
Modelled by Emma Maclaren, the Night Collection spread highlights the unique silhouettes H&M has to offer this summer. With sheath dresses, pantsuits, vests and body-hugging minis, the newest line from the mega-brand has a basic color palette of blacks, whites and dusty roses. The fabrics are mostly tropical-printed and lacey, yet flowing with daring necklines and intricate details. Bold accessories such as bangles, straw fedoras and woven pattern clutches add to this newest collection from H&M.
The Night Collection is perfect for a summer night at the beach and are a beautiful blended execution of feminine and sultry. Model Emma Maclaren's styling was perfect to emphasize the lightness of this must-have summer collection.
Pretty in Pink Lines
The Night Collection from H & M is Flirty and Flowing
Trend Themes
1. Summer Nights Fashion - The trend is towards lightweight, tropical-printed fabrics with daring necklines and intricate details for sultry summer nights.
2. Pink Color Palette - The trend is towards a basic color palette of blacks, whites and dusty roses for a flirty and playful look.
3. Bold Accessories - The trend is towards bold accessories such as bangles, fedoras and pattern clutches to add depth and complexity to outfits.
Industry Implications
1. Fashion Retail - The fashion retail industry can create collections that cater to the summer night trend for feminine and sultry outfits.
2. Accessories - The accessories industry can capitalize on the trend towards bold and eclectic accessories to add depth and complexity to outfits.
3. Textile Manufacturing - The textile manufacturing industry can create lightweight fabrics with tropical prints and intricate details to cater to the summer night trend.