Sometimes, looks are just as important as performance, so for those people hoping to catch someone's eye while running, the New Balance ML71 will definitely do the trick.
The New Balance ML71 is part of the brand's Minimus range, which focuses on high-performance element designs in an athletic shoe. The models are specifically built for those who prefer a minimal heel drop, which enables runners to feel as if they're running barefoot. The design of this model takes on the vibrant red, yellow and green Rastafarian color combination which surprisingly, isn't too overbearing. The combined mesh and suede upper brings a nice design contrast to the shoe, giving it a much more casual look.
It will be interesting to see how the ML71s match up to the likes of the Nike Free+ models.
Rainbow Rasta-Inspired Runers
New Balance ML71 Gets Suited-Up with a Vibrant Flair
Trend Themes
1. Vibrant Color Combinations - Disruptive innovation opportunities exist in creating bold and eye-catching color combinations in athletic shoes.
2. Minimal Heel Drop - There is opportunity for disruptive innovation in designing athletic shoes with a minimal heel drop, providing a barefoot-like running experience.
3. Casual Athletic Shoes - Disruptive innovation opportunities exist in creating athletic shoes that have a more casual and fashionable appearance.
Industry Implications
1. Athletic Footwear - There is opportunity for disruptive innovation in the athletic footwear industry by incorporating vibrant color combinations, minimal heel drop, and casual designs.
2. Sports Apparel - Disruptive innovation opportunities exist in the sports apparel industry by integrating bold and eye-catching color combinations into their products.
3. Fashion Footwear - There is opportunity for disruptive innovation in the fashion footwear industry by designing athletic shoes that combine performance features with a more casual and fashionable look.