Oriental Surrealism Editorials

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The Net a Dong FTV Indochina Fashion Story Plays With Perception

Photographer Andy Long Hoang captures the 'Net a Dong' FTV Indochina editorial. The striking and surreal portrait opposes traditional style ideals and is featured in the Asian publication's February 2013 issue.

Model Ran stars in the editorial, taking on an ethereal form that mixes spiritual and artistic inspirations. Wardrobe stylists Tinashe Musara and Rima Chahine dress the model in photo-printed sweaters, fitted frocks and cut-out accents from the likes of Marc Jacobs, Maison Martin Margiela and Versace among a slew of other top labels.

With curled locks by hair stylist Bernardo Fernandez and exaggerated eye makeup by beauty artist Sophie Parrot, Ran is reminiscent of an ancient goddess as she poses in front of a hazy sky-like backdrop.
Trend Themes
1. Surreal Fashion Photography - Disruptive innovation opportunities exist in creating surreal and unconventional fashion editorials that challenge traditional style ideals.
2. Art-inspired Wardrobe Styling - Opportunities for disruptive innovation can be found in incorporating photo-printed clothes, cut-out accents, and unconventional pairings from top labels, pushing the boundaries of fashion aesthetics.
3. Creative Makeup and Hair Styling - Disruptive innovation opportunities lie in experimenting with exaggerated eye makeup and unique hairstyles that emulate the look and feel of ancient goddesses, adding an ethereal touch to fashion editorials.
Industry Implications
1. Fashion Photography - The fashion photography industry can explore opportunities to break away from traditional styles and create surreal and unconventional editorials that challenge perceptions.
2. Fashion Styling - The fashion styling industry can embrace the trend of incorporating art-inspired wardrobe choices, such as photo-printed clothes and cut-out accents, to push the boundaries of fashion aesthetics.
3. Beauty and Makeup - The beauty and makeup industry can tap into disruptive innovation by exploring unique eye makeup and hairstyle techniques that emulate ancient goddesses, adding an ethereal and artistic touch to editorial looks.

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