Songstress-Inspired Lighting

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The Slay Neon Lamp Pays Homage to Beyonce's Iconic Lyrics

Urban Outfitters' 'Slay' neon lamp is a visual homage to Beyonce's iconic song lyrics, and is the perfect addition to any dorm room or living area. Whether displayed on one's bedside table, on their vanity, or as an inspirational decor item, this textual piece features the word slay in cursive writing. The neon lamp emits a bright pink glow and sits atop a cylindrical, black base.

This statement piece adds an instant focal point to any space and offers a long-lasting bulb, along with a low voltage DC adapter. This lyrical lighting fixture is an affordable take on expensive neon lighting -- often seen adorning storefronts, restaurants, and nightclubs.

This modern take on nostalgic decor speaks to Millennial and Gen Z audiences' appreciation for products that reference and revive retro fashion, decor and popular culture.
Trend Themes
1. Nostalgic Lighting - Opportunity for companies to create modern takes on classic decor while offering long-lasting and affordable bulbs as an alternative to expensive neon lighting.
2. Textual Homages - Opportunity for companies to create decorative pieces that pay tribute to iconic song lyrics or quotes that appeal to Millennial and Gen Z audiences' love for retro popular culture.
3. Affordable Neons - Opportunity for companies to offer more affordable neon lighting products for personal use, expanding the neon light market to appeal to a wider audience with smaller budgets.
Industry Implications
1. Home Decor - Opportunity for companies to create home decor pieces like lamps that offer an affordable take on expensive neon lighting, with homages to songs and quotes.
2. Retail Design - Opportunity for companies to incorporate more affordable neon lighting products for personal use to expand the neon light market, making it accessible for smaller businesses with smaller budgets.
3. Nightlife - Opportunity for companies to update their decor with modern takes on nostalgic neon lighting or textual homages, creating unique and appealing environments for customers.

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