At CES 2020, Samsung introduced NEON "artificial humans" that look, behave and emote like real people and have the potential to change the way that we interact with AI assistants. Notably, these digital avatars are designed to be activated by addressing them by real names like Frank, Natasha or Hana rather than "Hey NEON."
The artificial humans are designed to speak in all languages and offer authentic interactions, as there will soon be licenses and subscriptions to a NEON service representative—meaning that people will be able to interact with these digital avatars as financial advisors, healthcare providers or concierges.
NEON relies on a proprietary software called Core R3, which is responsible for creating the advanced, lifelike movements and responsive features of the artificial humans.
Artificial Human Assistants
Samsung Introduced NEON Artificial Humans at CES 2020
Trend Themes
1. Advanced Digital Avatars - The introduction of NEON artificial humans by Samsung highlights the trend of advanced digital avatars that can emulate real people, opening up opportunities for immersive virtual experiences and personalized interactions.
2. Authentic Language Interaction - The ability of NEON artificial humans to speak in all languages signifies a trend of authentic language interaction, presenting opportunities for multilingual customer service, global communication, and cultural inclusivity.
3. Specialized AI Avatars - The development of NEON artificial humans as financial advisors, healthcare providers, or concierges showcases a trend of specialized AI avatars, pointing towards opportunities to revolutionize various industries by offering personalized and expert virtual assistance.
Industry Implications
1. Virtual Reality - The advanced digital avatars of NEON artificial humans open up disruptive innovation opportunities in the virtual reality industry, enabling more immersive and realistic virtual experiences.
2. Customer Service - The trend of authentic language interaction with NEON artificial humans presents disruptive innovation opportunities in the customer service industry, allowing for seamless multilingual support and personalized interactions.
3. Healthcare - The use of NEON artificial humans as healthcare providers brings disruptive innovation opportunities to the healthcare industry, offering personalized, accessible, and expert virtual healthcare assistance.