To help consumers keep their cupboards stocked with the necessities during the COVID-19 crisis, Dickey’s Barbecue Pit has begun selling new necessity offerings.
As of March 27th, Dickey’s Barbecue Pit began offering a curated list of necessity offerings. These offerings include the brand's Southern side dishes and various slow-smoked meats such as kielbasa sausages, hickory-smoked pork butts, racks of ribs, and brisket. However, there are also more general grocery items available as well, including paper towels, toilet paper, boxes of gloves and bottled water. Everything is available for delivery or pickup at Dickey’s Barbecue Pit restaurants.
To make the necessity offerings more accessible, Dickey’s Barbecue Pit is also offering free delivery now through April 2020 on all orders.
Restaurant-Curated Necessities Kits
Dickey’s Barbecue Pit Has Launched Its Own Necessity Offerings
Trend Themes
1. Restaurant-curated Necessities Kits - Curated necessity kits offered by restaurants provide convenient access to essential items during times of crisis.
2. Southern Side Dishes - The inclusion of Southern side dishes in necessity kits offers a unique and flavorful dining experience.
3. Free Delivery - Offering free delivery on all orders encourages customers to take advantage of the convenience and safety of home delivery services.
Industry Implications
1. Food Services - The food services industry can create opportunity by offering curated necessity kits that include a variety of food items and essential supplies.
2. Grocery - Grocery stores can partner with restaurants to supply necessary items for curated kits, expanding their reach and customer base.
3. E-commerce - E-commerce platforms can capitalize on the trend by providing an online marketplace for restaurant-curated necessity kits with convenient delivery options.