Model Ashley Graham recently teamed up with Formula X to design a limited-edition nail polish trio. While the model is known for her work breaking boundaries in the fashion industry, now she is taking on cosmetics with a collection of beautiful new nail polish hues.
The new Formula X collection designed by Graham is part of Sephora's Color Curators line. The new collection includes three shades, each each of which is inspired by the model and her curvy figure. There is a coral hue called '36DDD', a light red titled 'Sexy As Hell' and a magenta polish dubbed '#beautybeyondsize.' All of the names reflect Graham's work as a body activist and her desire to make both the fashion industry and the beauty industry more inclusive.
The nail polish trio designed by Graham demonstrates that the top model is not just limiting her work to the world of fashion.
Model-Designed Polish Collections
This Limited-Edition Nail Polish Trio is Designed by a Top Model
Trend Themes
1. Limited-edition Nail Polish - Opportunity for collaboration between models and beauty brands to create unique, limited-edition nail polish collections.
2. Inclusive Beauty Industry - Disruptive innovation opportunity to create beauty products that cater to different body types and promote body positivity.
3. Model-designed Cosmetics - Growing trend of models collaborating with cosmetic brands to create their own product lines.
Industry Implications
1. Beauty - Opportunity for beauty brands to collaborate with models and celebrities to design limited-edition nail polish collections.
2. Fashion - Increasing collaboration between models and fashion brands to expand their influence into the beauty industry.
3. Retail - Opportunity for retailers to feature limited-edition model-designed nail polish collections in their stores.