With Easter only a month away, Peeps has debuted three mysterious new flavors that will keep consumers guessing the whole holiday weekend. In addition to the mystery flavors, the brand has also debuted five other new varieties, so that there is something for everyone to enjoy.
Available exclusively from Walmart, Peeps are now available in three mysterious new flavors. Customers are encouraged to pass the treats out to everyone in the family and take turns guessing what the flavors could be.
For those who aren't a fan of surprises, the brand has debuted five other new flavors. These new varieties include a Sour Cherry flavor, Delight-flavored chicks in Neapolitan, Lemon Sherbet, and Orange Sherbet, and finally a Pancakes and Syrup-flavored version.
Mystery-Flavored Marshmallow Chicks
Peeps Now Come in Three Mysterious New Flavors
Trend Themes
1. Mysterious Flavored Marshmallows - Opportunity for creating unique and surprising flavors in the marshmallow industry.
2. Guessing Game Treats - Opportunity to create interactive and engaging food products that involve guessing or games.
3. New Varieties and Exclusivity - Opportunity to introduce limited edition flavors and exclusive collaborations in the confectionery industry.
Industry Implications
1. Confectionery - Disruptive innovation opportunities lie in creating unexpected and mysterious flavors in the confectionery industry.
2. Food Packaging - Opportunity to design unique and enticing packaging for mystery-flavored treats in the food packaging industry.
3. Retail - Opportunity for retailers to create exclusive partnerships to offer limited edition products and drive customer engagement and sales.