Just in time for Valentine's Day, Timex has teamed up with Romaric Andre’s Seconde/Seconde to debut a new watch branded with the words "My-Ex."
Instead of celebrating romance, Timex wants to help you celebrate a necessary breakup by helping you call out your loser ex. The watch itself is inspired by the ’70s Q Timex watch, but with a few important upgrades. First off, the words "My-Ex" are written on it in bold block letters on the face of the watch. Then the hands of the watch are designed to look like a hand creating an "L" shape. As the watch moves around, you can essentially call your ex a loser all day long.
The clever new watch is available in gold and silver, and can be purchased from Timex's website.
Breakup-Celebrating Timepieces
Timex and Seconde/Seconde Created a Watch Branded with 'My-Ex'
Trend Themes
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3. '70s Inspired Timekeeping - The new Timex watch, inspired by the 70s Q Timex watch, combines retro design elements with a contemporary twist by incorporating breakup-themed branding, appealing to nostalgia enthusiasts and trendsetters alike.
Industry Implications
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