24 KILATES and FUXURY have collaborated to produce Muay Thai clothing. The collaboration occurred as a celebration of 24 KILATES' five year anniversary. The design is centered around the sport Muay Thai and features a jacket, t-shirts, and Muay Thai shorts.
The collection shares common themes with black, white and navy colors. Graphics and brand lettering are an emphasis throughout the collection. The jacket and shorts match each other -- as both have black material with blue and white lettering on top. The back of the jacket shows two Muay Thai fighters on the back. Displayed on the t-shirts and shorts, is a Muay Thai fighter riding a bull. The collaborative Muay Thai clothing will be available on 24 KILATES and FUXURY's respective websites, as well as in stores, on June 1st.
Muay Thai-Inspired Clothing
KILATES and FUXURY Collaborated to Produce Muay Thai Clothing
Trend Themes
1. Sport-inspired Clothing - There is an opportunity for more collaborations between fashion and sports industries for sport-inspired clothing.
2. Graphic-heavy Apparel - Apparel that heavily features graphics and brand lettering is becoming more popular, creating an opportunity for innovation in graphic design and apparel manufacturing.
3. Athletic Leisurewear - Athletic leisurewear is on the rise, which presents an opportunity for the fashion industry to innovate by combining both style and comfort in clothing designs.
Industry Implications
1. Fashion - The fashion industry has an opportunity to collaborate with sports brands and create sport-inspired clothing, such as Muay Thai-inspired clothing.
2. Sports - The sports industry can collaborate with fashion companies to create clothing that both represents their brand and is fashionable.
3. Graphic Design - Graphic designers have an opportunity to design and create unique graphics and brand lettering for apparel, such as Muay Thai-inspired clothing and athletic leisurewear.