Anja Rubik's new editorial for Self Service Magazine, ironically titled 'The Now,' displays some striking monochromatic fashion ensembles that offer viewers a trip back to the 1970s.
Each ensemble featured in 'The Now' exists strictly in a black and white color palette. Stripes, checker-prints and other geometric designs are all prevalent throughout the editorial, catching the eye with their stark, contrasting tones. One of the most stunning shots in this editorial is of Rubik wearing a floor-length, black and white-striped dress. She leans back as far as possible, forming a half-moon with her body. Her hands hold a black basket ball above her chest, giving the shot a captivating geometric quality that, when combined with her flexible pose, makes it seem almost otherworldly.
70s-inspired fashion is coming back in a big way, as the world moves on from pin-up girl-inspired outfits in favor of funky, strongly feminine looks. This editorial proves that retro styles can be combined with monochromatic fashion to produce stunning and unforgettable ensembles.
70s-Inspired Monochromatic Fashion
Anja Rubik Showcases Checkered Retro Ensembles for Self Service
Trend Themes
1. 70s-inspired Fashion - Disruptive innovation opportunity: Creating modern, sustainable fabrics and materials with a 70s-inspired aesthetic.
2. Monochromatic Fashion - Disruptive innovation opportunity: Developing new technologies to create unique patterns and textures in monochromatic designs.
3. Geometric Prints - Disruptive innovation opportunity: Exploring 3D printing techniques to bring dynamic geometric prints to fashion garments.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Augmented reality and virtual reality technology integration for virtual fashion showrooms.
2. Textile and Material - Disruptive innovation opportunity: Researching and implementing sustainable and eco-friendly textiles for fashion production.
3. Technology - Disruptive innovation opportunity: Developing software or apps that generate custom geometric prints for fashion designers.