Increased Data Allowances

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AT&T Will Give Its Customers an Extra 15GB of Mobile Hotspot Data

AT&T indicated that it will give its users 15GB of mobile hotspot data in response to the increased number of people remaining home during the coronavirus. the extra 15GB of mobile hotspot data will be available between April 2nd and May 13th, where every unlimited plan that has monthly tethering will be able to use the extra data. Overall, the extra data will help people who may need to rely on their devices for tethering.

The company will also be providing its customers with more contact-free delivery options, where AT&T stores will make curbside deliveries. The company will also help customers by providing virtual devices set up to customers who require assistance.
Trend Themes
1. Increased Mobile Hotspot Data - Opportunity for companies to offer increased data allowances to support remote work and communication during the pandemic.
2. Contact-free Delivery - Potential for companies to implement contact-free delivery options to ensure customer safety and convenience.
3. Virtual Device Setup - Opportunity for tech companies to provide virtual device set up and assistance to customers who are less tech-savvy.
Industry Implications
1. Telecommunications - Telecom companies can offer extra data allowances and contact-free delivery options to attract and retain customers during the pandemic.
2. E-commerce - E-commerce companies can implement contact-free delivery options to adapt to changing consumer needs and preferences during the pandemic.
3. Tech Support - Tech support companies can offer virtual device set up and assistance to customers who are less tech-savvy, providing a new revenue stream during the pandemic.

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