Ballast Point is spirits brand that sells a variety of premade drinks served as canned cocktails that are ideal for consumers on-the-go that are rushed on time. These drinks offer popular beverages such as bloody mary, rum and coke and gin and tonic expertly premade so consumers don't have to worry about accurate measurements or having the ingredients on hand. Instead, the focus is on enjoying the beverage.
These canned cocktails come in a variety of flavors and combinations that are made from high-quality products in San Diego, California. The beverages are infused with natural flavors to create authentic cocktails that are familiar yet well-made. Ballast POint offers a Three Sheets Rum & Ginger, Fugu Vodka Bloody Mary, Three Sheets Rum & Cola and Old Grove Gin & Tonic.
Premixed Canned Cocktails
These Mixed Drinks Offer Delicious Boozy Beverages for On-the-Go
Trend Themes
1. Premixed Cocktails on the Go - The rise of premixed canned cocktails presents an opportunity for disruptive innovation in the ready-to-drink beverage industry, providing convenience and quality for consumers on the go.
2. Authentic Flavors in Ready-to-drink Cocktails - Infusing natural flavors into premixed canned cocktails offers a chance for disruptive innovation in the beverage industry, allowing for authentic and well-made cocktails without the need for complicated measurements or ingredients.
3. Expanding Variety of Canned Cocktails - The expanding range of flavors and combinations in premixed canned cocktails creates disruptive innovation possibilities in the spirits industry, catering to a diverse range of consumer preferences.
Industry Implications
1. Ready-to-drink Beverage Industry - The premixed canned cocktail trend presents opportunities for disruptive innovation in the ready-to-drink beverage industry, offering convenient and high-quality cocktails for consumers.
2. Beverage Infusion Industry - The trend of infusing natural flavors into premixed canned cocktails opens up disruptive innovation opportunities in the beverage infusion industry, providing authentic and flavorful ready-to-drink options.
3. Spirits Industry - The expanding variety of premixed canned cocktails presents disruptive innovation opportunities in the spirits industry, catering to a wide range of consumer tastes and preferences.