Remixed Maritime Fashion

The Miu Miu Maritime Collection Mixes Masculine and Feminine Elements

The Miu Miu Maritime collection offers a fresh perspective on classic styles by playing with masculine and feminine elements in unexpected ways. Classic seafaring colors like blue, white and red can be seen throughout the collection and they're refreshed with details where marinière collars and broad shoulders meet lace, ruffles and softly sculpted sleeves.

For the campaign, Miu Miu enlisted models Elisa Löhr, Nina Pronk, Shade, Shin Hyeon Yi, and Topsy against a backdrop that also incorporates juxtaposing details where concrete coexists with the sea and humans collide with nature. With the collection, the brand captures the crew gazing into "the distance in anticipation – of a new beginning, a different season, a different perspective, broadened horizons," which is a sentiment shared by many in 2021.
Trend Themes
1. Masculine-feminine Remix - Fashion collections that mix traditionally masculine and feminine elements to create unique styles.
2. Seafaring Colors Refreshed - Incorporating classic seafaring colors of blue, white, and red into fashion collections in unexpected and refreshing ways.
3. Nature-inspired Fashion - Fashion collections that incorporate natural elements, such as the sea, into their designs.
Industry Implications
1. Fashion Industry - The fashion industry can disrupt traditional gender norms by incorporating masculine and feminine elements in unexpected ways.
2. Retail Industry - Retailers can explore using seafaring colors in their product designs to create a fresh and unique look.
3. Sustainable Fashion Industry - Designers can draw inspiration from nature and incorporate sustainable materials into their nature-inspired fashion collections.

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