Minimal Chocolate is a craft chocolate brand that specializes in handmade and ethically sourced treats. In addition to its elegant branding and gorgeous store interior, the brand also offers chocolate maker workshops that show candy fans exactly how their product is made.
Exploring a process that takes their treat from bean to bar, Minimal Chocolate starts their workshop off with a crop of fresh cocoa beans that are fermented and dried before being roasted in an oven. Once roasted, these beans are broken and winnowed by hand and are ground and mixed together.
The next step of Minimal Chocolate's detailed process involves shaping the cocoa mix into special molds and aging this mixture for up to a month before it is ready to package and sell to customers. Following in the footsteps of coffee and tea artisans, confection creators are also embracing more traditional manufacturing methods rather than mass production techniques.
Craft Chocolate Retailers
Minimal Chocolate's Store Takes Treats from Bean to Bar
Trend Themes
1. Craft Chocolate Making - Craft chocolate brands are offering workshops to educate consumers on the bean-to-bar process, creating an opportunity for hands-on and immersive experiences.
2. Ethically Sourced Treats - Consumers are seeking out brands that prioritize ethically sourced ingredients, making it an opportunity for companies to incorporate sustainability practices into their supply chains.
3. Traditional Manufacturing Methods - Confection creators are embracing traditional manufacturing techniques to differentiate themselves from mass-produced chocolates, offering unique and artisanal products.
Industry Implications
1. Craft Chocolate Industry - Craft chocolate retailers are finding disruptive innovation opportunities by offering workshops and educational experiences for consumers.
2. Sustainable Food Industry - The demand for ethically sourced and sustainable ingredients in the chocolate industry is creating opportunities for companies to innovate in their supply chain and production processes.
3. Artisanal Confectionery Industry - The shift towards traditional manufacturing methods in the chocolate industry allows confection creators to differentiate themselves and offer unique and high-quality products to consumers.