When you think car freshener, you think of a product that smells like a fruit such as a berry or a lemon, or perhaps a fragrant herb such as mint or eucalyptus. But let's be honest, what you really want is a car freshener that smells like fresh mince pie.
This limited edition car freshener was released by the Greggs bakery chain based in the UK. The freshener is based on real mince pie ingredients. The ingredients within it include an array of scents that are both sweet and spicy, as well as extracts of mulled vine fruits and the unmistakably fresh tangy aroma of green Bramley apples.
This mince pie air freshener may promote sweet cravings at all times of the day, but it's also a great way for you to keep your car smelling festive and fun year round.
Mince Pie Air Fresheners
This Car Freshener Smells Like Festive Mince Pie
Trend Themes
1. Customized Car Fresheners - Companies can create car fresheners that mimic popular festive scents, such as fresh mince pie, to cater to consumers' desire for unique and personalized products.
2. Food-inspired Air Fresheners - There is a potential market for air fresheners that replicate the smell of popular food items, like mince pies, providing a unique sensorial experience for consumers.
3. Seasonal Scents for Vehicles - Developing seasonal air fresheners, such as festive mince pie scents, can enhance the driving experience and create a sense of nostalgia and celebration for consumers.
Industry Implications
1. Automotive - Automotive companies can partner with bakeries or food companies to develop specialized car air fresheners that replicate the scents of popular food items, like mince pies.
2. Food & Beverage - Food and beverage companies can explore opportunities in creating food-inspired air fresheners, such as mince pie scents, to expand their product offerings and tap into the home fragrance market.
3. Retail - Retailers can capitalize on the demand for unique air fresheners by curating and selling a variety of customized car fresheners, including festive food-inspired scents like fresh mince pie.