If Mike O’Brien asks you to join him in the closet, don’t be alarmed. Engaging in a little off-the-record discourse, he aims to promote openness in one of the most notoriously intimate spaces: the closet. Often seen with an alcoholic beverage in hand, this closet talk show host brings a more adult meaning and a touch of vulgarity to the '7 Minutes in Heaven' we all know and love.
Yes, the show does take place in an actual closet adorned with a variety of coats, dresses and mismatched shoes. As odd as it sounds, this unorthodox talk show space actually allows for a more cozy, intimate conversation that often leads to a little good night kiss. After all, isn’t that what 7 Minutes in Heaven is all about? Be prepared to watch Mike O'Brien get a little friendly with a number of stars, ranging from Elijah Wood to SNL superstar Kristen Wiig.
Implications - With a rise in YouTube talk shows, 7 Minutes in Heaven is slowly making its way onto the map along with shows like Between Two Ferns with Zach Galifianakis, which reveal the effectiveness of comedic talk show forums. This nontraditional forum is a clear example of how traditional forms of media are moving to YouTube, where content can transcend time and space gaining viewership from people all over the globe.
Closet Talk Shows
Mike O'Brien's '7 Minutes in Heaven' Brings Humor in an Intimate Way
Trend Themes
1. Youtube Talk Shows - The rise of YouTube talk shows like '7 Minutes in Heaven' and 'Between Two Ferns' show a disruptive innovation opportunity for nontraditional, comedic talk show formats on the platform.
2. Intimate Conversations - The use of intimate spaces like closets in talk shows like '7 Minutes in Heaven' presents a disruptive innovation opportunity to create a more cozy and personal conversation environment.
3. Transcending Traditional Media - The movement of traditional talk shows to platforms like YouTube, as seen with '7 Minutes in Heaven,' creates a disruptive innovation opportunity for content creators to reach global audiences without the limitations of time and space.
Industry Implications
1. Entertainment - The rise of YouTube talk shows and nontraditional talk show formats like '7 Minutes in Heaven' create disruptive innovation opportunities for the entertainment industry to explore new ways of engaging audiences.
2. Media - The shift of traditional talk shows to YouTube, as exemplified by shows like '7 Minutes in Heaven,' presents a disruptive innovation opportunity for the media industry to adapt to changing viewer preferences and consumption habits.
3. Comedy - The success of comedic talk shows like '7 Minutes in Heaven' and 'Between Two Ferns' showcases a disruptive innovation opportunity for the comedy industry to explore new formats and platforms for delivering humor to audiences.