Meryl Streep isn’t letting her age get in the way of her fashion sense; the stylish 60-year-old dazzled in a grey Alberta Ferretti gown at the Oscars this weekend.
Meryl Streep is paving the way for other women who want to be fashionable over 50, no doubt laying the foundations for a new trend in flaunting the natural beauties of aging. Even metallics are in!
Could this publicity from Meryl Streep make Alberta Ferretti the next big label for the 50+ crowd? The gallery shows a few more silver and grey looks by the Italian designer from his Spring 2009 collection from Milan fashion week.
Silver Gowns at 60
Meryl Streep Glittered in Grey Alberta Ferretti Dress at 2009 Oscars
Trend Themes
1. Fashion Over 50 - The trend towards embracing fashion at any age, particularly for women over 50, presents opportunities for designers and retailers to cater to this growing market segment.
2. The Beauty of Aging - The trend towards celebrating natural aging presents opportunities for beauty and personal care brands to develop products that meet the unique needs of an older demographic.
3. Metallics in Fashion - The trend towards incorporating metallic elements into clothing and accessories presents opportunities for designers and retailers to create innovative products that appeal to a wide range of consumers.
Industry Implications
1. Fashion Design - Designers who create clothing and accessories for older consumers, particularly women over 50, could benefit from this trend towards embracing fashion at any age.
2. Beauty and Personal Care - Brands that develop products tailored to the unique needs of older consumers could benefit from the trend towards celebrating natural aging.
3. Retail - Retailers who cater to the fashion and beauty needs of older consumers could benefit from this emerging trend towards embracing aging and embracing fashion at any age.