American home hardware retailer Lowe's has announced that it will soon be launching a new mixed reality feature on its mobile app called 'Measure Your Space.' The innovative new feature will allow users to scan a room in their homes and automatically receive details regarding its measurements. In addition, the feature will even provide users with home improvement recommendations and estimates.
Currently, the new tool is set to be used just for flooring and comes as a result of Lowe's broader "spatial commerce" vision, which has seen the company invest in emerging technologies like LiDAR -- an AI and mixed reality tool designed to assist customers with home improvement projects.
"We see a future in which the devices customers already own can sense, understand and compile information about their home, putting it in their hands the moment they need it, said Seemantini Godbole, Lowe's executive vice president and chief information officer.
Room-Scanning Home Renovation Apps
Lowe's Set to Launch New 'Measure Your Space' Tool in 2022
Trend Themes
1. Mixed-reality Home Improvement - Lowe's 'Measure Your Space' tool demonstrates the potential for mixed-reality technology to provide home improvement recommendations and estimates.
2. Spatial Commerce - Lowe's investment in LiDAR and mixed reality tools showcases the rise of spatial commerce and the potential for other retailers to invest in emerging technologies for home improvement projects.
3. Mobile Room Scanning - Mobile apps with room scanning capabilities, such as Lowe's 'Measure Your Space,' have the potential to disrupt the home renovation industry by simplifying the measurement and estimate process.
Industry Implications
1. Home Improvement Retail - Lowe's investment in mixed reality tools and spatial commerce showcases the potential for the home improvement retail industry to utilize emerging technologies to provide new and innovative services to customers.
2. Mobile App Development - The rise of mobile apps with room scanning capabilities, such as Lowe's 'Measure Your Space,' demonstrate the potential for mobile app developers to create disruptive innovations in the home renovation industry.
3. AI and Mixed Reality Technology - The use of AI and mixed reality technology in home improvement, demonstrated by Lowe's investment in LiDAR and its 'Measure Your Space' tool, showcases the potential for other industries to utilize these technologies for a variety of purposes.