Remote Work-Oriented Printers

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Canon Adds Compact Printers to Its MAXIFY and imageCLASS Lines

Japanese multinational corporation Canon has introduced six new printers under its MAXIFY and imageCLASS, all of which have been designed specifically for remote workers, home offices, and small businesses.

All six models share some notable features. For example, each printer boasts an impressively low total cost of ownership and increased productivity; these printers can produce approximately 14,000 sheets in color before needing an ink refill, making them incredibly long-lasting and efficient. In addition, the new printers come with compact designs, meaning they have a very small footprint, which is important for those working with minimal desk or office space.

"Canon is proud to deliver solutions designed to meet new customer needs through the continued expansion of the MAXIFY and imageCLASS printer lines," says Isao "Sammy" Kobayashi, senior vice president and general manager of Canon U.S.A., Inc. "These new printers are designed to improve efficiency for small and home offices while being versatile, eco-friendly, and time-saving tools."
Trend Themes
1. Remote Work-optimized Printers - Demand for cost-effective, long-lasting printers optimized for remote work and home offices continues to increase amid the pandemic.
2. Compact Office Printers - The development of printers with small footprints enables manufacturers to cater to customers with limited desk space and provides an opportunity to capture market share in the home office segment.
3. High-volume Printing - There is a growing need for printers that boast high-volume and low-cost printing capabilities, presenting an opportunity for manufacturers to differentiate themselves in an increasingly crowded market.
Industry Implications
1. Printing and Imaging Technology - Companies that specialize in the development of cost-effective, eco-friendly printing solutions for remote work, home offices, and small businesses stand to profit from the changing workforce landscape.
2. Consumer Electronics - Consumer electronics companies that can provide products catering to the specific needs of remote workers- such as small footprints, high efficiency, and low total cost of ownership- stand to benefit as the trend of remote work continues.
3. Office Supplies and Equipment - The development of home office equipment, including printers that offer cost-effectiveness and high printing output, provides retailers an opportunity to serve a new segment of remote workers and small business owners.

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