The Massimo Dutti October 2011 collection presents an androgynous look for the upcoming fall season.
The latest lookbook presents the ravishing Viktoriya Sasonkina, who is dressed in sharp blazers and jackets that look very similar to the menswear line. Using simple wood as the backdrop, Viktoriya poses away in a stylish and laid-back manner.
Wearing dark green trousers and man-like shoes, the spread feels androgynous and chic. Massimo Dutti has been known for its hunky menswear line, but this creation is a new turn of events in the world of fashion. If you are among those who prefer the tomboy look, check out the Massimo Dutti October 2011 collection for a few ideas. The styles are inspiring for any fashionista looking for a fresh look this season.
Gender-Blending Campaigns
The Massimo Dutti October 2011 Lookbook Combines Men and Women Wear
Trend Themes
1. Androgynous Fashion - Opportunity for clothing brands to create gender-neutral clothing lines that cater to individuals who prefer a more unisex and inclusive style.
2. Tomboy Fashion - Opportunity for fashion designers to tap into the growing demand for tomboy-inspired fashion, providing stylish options for those who prefer a more masculine aesthetic.
3. Gender-blending Lookbooks - Opportunity for fashion brands to create gender-blending advertising campaigns and lookbooks that challenge traditional gender norms and appeal to a wider audience.
Industry Implications
1. Fashion - Disruptive innovation opportunity for fashion industry to embrace gender diversity and cater to a wider range of consumers by offering more inclusive and gender-fluid clothing options.
2. Advertising - Opportunity for advertising agencies to develop creative and inclusive campaigns that challenge gender stereotypes and resonate with a diverse audience.
3. Retail - Opportunity for retail industry to create inclusive shopping experiences by offering gender-neutral sections or dedicated spaces for androgynous and tomboy fashion.