Bulbous Floral Fashions

The Mary Katrantzou for Topshop Collaboration is Extremely Structural

The Mary Katrantzou for Topshop collection is an ethereal step into an electric-hued English garden. The collection features architectural pieces signature to Katrantzou's work. While the designer frequently works with angular volume pieces, the patterns were specially designed for the Topshop pieces. The pieces boast bright, almost neon florals. Other works resemble royal wear with oriental undertones. The most memorable is the series of graphic prints featuring images of luxurious jewellery, inspired by prized possessions of the designer.

The clothing ranges in styles, from cocktail dresses to leggings and sweaters. Katrantzou's iconic porcelain bowl dress 'Pheasant Dream' stands out in the collection as the must-have piece. While the dress is to die for, the price is not so dreamy. At $700, this look may be better inspiration for vintage hunting than for purchase, depending on the size of your wallet.
Trend Themes
1. Architectural Fashion - Explore the trend of structural and angular volume pieces in the fashion industry, creating bold and unique designs.
2. Neon Florals - Discover the trend of vibrant and eye-catching floral patterns in clothing, adding a pop of color to any outfit.
3. Graphic Prints - Embrace the trend of using images of luxurious jewelry in fashion design, adding visual interest and luxury appeal to garments.
Industry Implications
1. Fashion Retail - Capitalise on the demand for unique and bold fashion pieces by offering a range of architectural clothing designs.
2. Luxury Jewelry - Explore partnerships with fashion designers to incorporate graphic prints featuring images of luxurious jewelry into clothing collections.
3. Vintage Resale - Leverage the popularity of high-end designer fashion by sourcing and selling vintage pieces that are inspired by architectural and floral designs.

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