Candidly Carefree Editorials

Model Maria Gregersen Dresses Down for Eurowoman Magazine

Beautifully freckled brunette model Maria Gregersen recently stripped down to give readers of Eurowoman a more natural-looking image of beauty. The September 2014 issue features Gregersen wearing unbuttoned blouses and tousled beach waves.

Photographer Henrik Bulow shoot Gregersen in a candid style focusing on the stunning model's natural beauty. The shoot starred Gregersen wearing unbuttoned white blouses, wife beaters, high-waisted jean shorts, feathered coats and unbuttoned denim jeans. In each of the images Gregersen poses in front of a simple white or black background that makes the tanned vixen's skin and freckles pop. Stylist Gertrud Maria Bonnelykke kept the garments in a neutral color palette ranging between blue, black and white hues. Makeup artist Anne Staunsager left Gregersen's skin looking natural and fresh with minimal makeup and a simple dark brown smokey eye.
Trend Themes
1. Natural Beauty - The trend of embracing and highlighting natural beauty, such as freckles and minimal makeup, presents opportunities for the beauty industry to create products that enhance and celebrate individual features.
2. Candid Style - The trend of candid and unposed photography provides opportunities for photographers and fashion brands to capture authentic and relatable moments, creating a sense of connection with consumers.
3. Casual Fashion - The trend of dressing down and wearing casual, comfortable clothing offers opportunities for fashion brands to create stylish and versatile pieces that cater to the demand for effortless and relaxed styles.
Industry Implications
1. Beauty - The beauty industry can develop skincare and makeup products that enhance natural features and cater to the growing interest in a minimalistic and authentic look.
2. Photography - Photographers can leverage the trend of candid style to offer unique and relatable visual content for advertising campaigns, editorials, and social media.
3. Fashion - The fashion industry can capitalize on the trend of casual fashion by creating collections that prioritize comfort and versatility without compromising style.

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