There's a new menu item at Chili's and it promises to delight margarita lovers, as the margarita pouches can now be ordered to go in one-gallon sizes. The Gallon Margaritas To-Go are available at select restaurants and they are going for a special price in March in celebration of Chili's birthday.
At a time when people are keeping their kitchens and bar carts stocked as they make fewer trips out of the house, food and beverage providers are supersizing some of their most popular menu items so that people are kept in good supply.
As another treat to help people celebrate #ChilisBirthday, the bar and grill is introducing birthday party-in-a-box kits for intimate celebrations at home.
Gallon-Sized Margarita Pouches
Chili's Bar & Grill is Sharing Gallon Margaritas To-Go
Trend Themes
1. Supersized Food and Beverage Items - Restaurants are supersizing their popular menu items to accommodate customers who are stocking up on supplies while making fewer trips out of the house.
2. To-go Alcoholic Beverages - As more people are staying at home, restaurants such as Chili's are offering alcoholic beverages in to-go formats.
3. Celebration Kits for At-home Gatherings - To accommodate the shift towards small, intimate gatherings at home, restaurants are offering celebration kits for people to celebrate special occasions.
Industry Implications
1. Food and Beverage - Restaurants and bars are innovating to provide customers with food and beverage items that can be taken to-go or consumed at home.
2. Alcohol - With the increasing demand for to-go alcoholic beverages, the alcohol industry has an opportunity to expand its offerings beyond traditional formats.
3. Party Supplies and Event Planning - As more people are hosting small events at home, there is a potential demand for products and services that cater to these intimate gatherings.