Free-From Mardi Gras Cakes

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The Eat Fit King Cake is a Better-for-You Celebration Treat

Three New Orleans-based companies—Ochsner Eat Fit, Unrefined Bakery and Swerve—teamed up to reinvent the classic Mardi Gras cake with a better-for-you version called the Eat Fit King Cake. Glazed with purple, gold and green icing, the cake is as colorful as ever but boasts a clean list of ingredients and a recipe that's dairy-free, naturally gluten-free, grain-free and even suitable for those following the keto diet thanks to it being low in carbs.

When creating the Eat Fit King Cake, the collaborators decided to leave out all artificial food dyes, white refined flour and sugar, since Swerve's plant-based, low-glycemic, zero-calorie sugar replacement is used in its place. In comparison to the classic King Cake, this reinvented version boasts 93% fewer carbohydrates, plus more protein and fiber.
Trend Themes
1. Clean Ingredient Cakes - The rise of clean ingredient cakes presents an opportunity for bakeries to offer healthier and more dietary-restricted options for consumers.
2. Plant-based Sugar Alternatives - The increasing use of plant-based, low-glycemic, zero-calorie sugar alternatives opens up the potential for innovative sweeteners in various industries.
3. Diet-focused Desserts - The growing demand for desserts suitable for specific diets like keto creates room for businesses to develop products catering to these dietary needs.
Industry Implications
1. Bakery - Bakeries can explore clean ingredient cakes to offer healthier and dietary-restricted options to customers, tapping into the rising health-conscious consumer market.
2. Food and Beverage - The use of plant-based sugar alternatives can disrupt the sweetener market and provide innovative options for food and beverage manufacturers looking to reduce sugar content and cater to dietary needs.
3. Health and Wellness - The demand for diet-focused desserts presents opportunities for health and wellness companies to develop and market products that align with various dietary preferences, such as keto-friendly treats.

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