The multi-hued pastel hair present throughout the Marc By Marc Jacobs Resort 2013 lookbook sets the tone for both the campaign and the collection. Excessively youthful, it will appeal to the stylish rebel without a cause--and not the James Dean type, either. Chicly grunge, the beauty portion may be a little frayed around the edges, but the fashion certainly is not.
Eccentrically and almost eclectically styled, the Marc By Marc Jacobs Resort 2013 lookbook straddles the line between over-the-top and brilliant. From leather shirts to striped skirts and printed dresses, the designs have a modern '90s appeal. It isn't all about the looks featured in the catalog, however. Instead, it is about how a person interprets the pieces, separating and styling them for their own wardrobe. Fun and flirty, they are perfect for summer.
Pastel-Dyed Hair Lookbooks
The Marc By Marc Jacobs Resort 2013 Collection is Excessively Youthful
Trend Themes
1. Pastel Hair Trend - The pastel hair trend has become popular and could be capitalized on by hair salons and retailers for hair dye and accessories sales.
2. Modern '90s Fashion Trend - The modern '90s fashion trend could be utilized by retailers and fashion designers to cater to the younger demographic who are looking for a retro style upgrade.
3. DIY Fashion Styling Trend - The DIY fashion styling trend can be taken advantage of by businesses who sell clothing and accessories by offering styling tutorials, encouraging creativity.
Industry Implications
1. Hair Salons Industry - Hair salons can benefit from the pastel hair trend by offering dye and color services to their clients, keeping up with current hair trends.
2. Fashion Retail Industry - Fashion retailers can capitalize on the modern '90s fashion trend by offering retro clothing, accessories, and styling tutorials to cater to younger audiences.
3. Fashion Design Industry - Fashion designers can utilize the eclectic styling from the Marc By Marc Jacobs Resort 2013 lookbook to inspire new collections with a modern '90s grunge aesthetic.