The vivaciously vibrant patterning of the Mara Hoffman 2013 swimwear collection features tropical jungle-themed motifs such as snakeskin print, leaves and sunbursts. The collection, presented at Mercedes Benz Fashion Week, celebrates the fun and dangerous side of the tropics with lots of bright colors such as coral and lime green, which are balanced out by dark blues, blacks and beige.
With exotically patterned pieces including caftans, dresses, full-piece bathing suits and tiny bikinis, the collection spotlights lattice cutouts and high-waisted bikini bottoms.
The Mara Hoffman 2013 swimwear collection was styled with extremely teased and messy hairdos with rat-tail braids, adding to the jungle vibe. The swimwear was nicely accented by Pamela Love jewelry in gunmetal silver, which included tons of chunky spikes and cutouts that offered a sense of danger.
Vibrant Jungle Print Bikinis
The Mara Hoffman 2013 Swimwear Collection Goes Wild
Trend Themes
1. Vibrant Jungle Print - Opportunity for apparel brands to incorporate vibrant jungle prints in their swimwear collections, appealing to customers looking for bold and adventurous designs.
2. Tropical-themed Motifs - Opportunity for accessory companies to create tropical-themed jewelry, such as chunky spike and cutout designs, that complement vibrant swimwear collections.
3. High-waisted Bikini Bottoms - Opportunity for swimwear brands to capitalize on the trend of high-waisted bikini bottoms, providing a stylish and flattering option for customers.
Industry Implications
1. Apparel - Apparel companies can leverage the vibrant jungle print trend to create eye-catching swimwear collections that resonate with fashion-forward customers.
2. Accessories - Accessory brands can tap into the tropical-themed motif trend to offer jewelry designs that perfectly complement bold and adventurous swimwear choices.
3. Swimwear - Swimwear brands can seize the opportunity to design and market high-waisted bikini bottoms as a trendy and flattering option for customers seeking stylish swimwear choices.