Based in San Francisco, Mama Hope is a social business that works in Sub-Saharan Africa. Its main initiatives include providing access to potable water, education, food and health care.
Since launching in 2007, the team has worked to benefit 76,000 people. "At Mama Hope we believe that there are enough resources in the world for every human being to live healthy, happy lives," they write on their website. "We envision a world where resources are correctly shared across the globe to provide the tools communities need to thrive."
The featured video was launched today, through the "Stop the Pity" campaign, and explores the stereotypes surrounding black African masculinity. Though perhaps not intentionally, the YouTube video is something like an anti-"Make Kony Famous" marketing movement, if you will.
Contact Information
Mama Hope website
Mama Hope on Facebook
Mama Hope on Twitter
Mama Hope on YouTube
Community-Built Solutions
Mama Hope Doesn't Adhere to a 'One Size Fits All' Model
Trend Themes
1. Social Business Initiatives - Disruptive innovation opportunity: Explore new models of social business that focus on community-built solutions to provide access to basic needs in underserved areas.
2. Resource Sharing - Disruptive innovation opportunity: Develop platforms or systems that facilitate the correct sharing of resources across the globe for the betterment of communities.
3. Anti-stereotype Marketing - Disruptive innovation opportunity: Create marketing campaigns that challenge stereotypes and promote positive narratives about marginalized communities.
Industry Implications
1. Social Impact - Disruptive innovation opportunity: Utilize innovative strategies and technologies to address social issues and improve the lives of marginalized communities.
2. Water and Sanitation - Disruptive innovation opportunity: Develop sustainable and scalable solutions for providing access to potable water and sanitation facilities in underserved regions.
3. Education and Healthcare - Disruptive innovation opportunity: Combine technology and community engagement to improve access to quality education and healthcare services in resource-constrained areas.