This macabre menswear editorial is captured by photographer Aleksey Zubarev and features fresh face Dima from Tann Model Management. Gracing the May 2016 issue of MMSCENE Magazine, this fashion story consists of dramatic portraits that are loosely inspired by horror film imagery.
Titled 'Madness,' the macabre menswear editorial boasts statement pieces and accessories by Topman, Hugo Boss and Ben Sherman among other labels. Dima dons tailored suits and more dramatic metallic tops. He also dons a mix of traditional accessories and those that are conceptual and artistic in their overall look and feel.
Featuring a mix of both black and white and chromatic portraits, this editorial brings a dark visual aesthetic to life and features images that are at times disturbing. Though frightening, this editorial's aesthetic borrows from conceptual runway shows and translates the work of cinematic content creators for fashion fans.
Macabre Menswear Editorials
MMSCENE Magazine's 'Madness' Story Boasts Frightening Imagery
Trend Themes
1. Conceptual Menswear - Fashion brands can explore statement pieces and artistic accessories in menswear to attract avant-garde consumers with experimental tastes.
2. Dark Visual Aesthetic - Brands can experiment with a darker visual aesthetic in their brand campaign, commercials, and fashion products to target customers who value the unconventional.
3. Horror Fashion Imagery - Fashion brands can experiment with horror-inspired fashion and accessories for edgy, unique designs that captivate consumers who enjoy the macabre.
Industry Implications
1. Fashion - Fashion brands and designers can draw inspiration from horror film imagery to create edgy, dark themes and unconventional designs.
2. Photography - Photographers and graphic designers can experiment with horror film-inspired themes and dark visual aesthetics.
3. Entertainment - Cinematic content creators and filmmakers can collaborate with fashion brands to create horror-inspired fashion campaigns and design lines.