The MAC Semi-Precious collection launches July 7th and it is sure to not disappoint.
The collection is MAC's follow up to Surf Baby and is a welcome change to the more recent bright colors MAC have been producing.
The MAC Semi-Precious line contains four lipsticks (notable colors are Gem of Roses and Musky Amethyst), five Cremesheen Glass colors (including a beautiful light caramel, Natural Flare), twelve dark yet shimmering mineralize eyeshadows, three mineralize blushes, iconic MAC product Zoom Fast Black Lash and of course, brushes and lotion.
The MAC Semi-Precious collection is the perfect throwback to the vintage glamor era. With inspiration from precious gemstones and femme fatale looks, the line is the perfect way to usher in the fall season.
Golden Glamor Cosmetics
The MAC Semi-Precious Collection Will Help Create a Vintage Vixen Look
Trend Themes
1. Vintage Glamor Cosmetics - Opportunity to introduce retro-inspired makeup products that draw inspiration from iconic eras and tailored for modern consumers.
2. Mineral-based Makeup - Opportunity for eco-conscious makeup brands to create products using natural ingredients like minerals and gemstones instead of synthetic chemicals.
3. Shimmering Eyeshadows - Opportunity for makeup companies to create shimmering eyeshadows that cater to consumers who prefer a more subtle yet glam look.
Industry Implications
1. Beauty and Cosmetics - Industry can develop wider range of makeup products, expanding into new niches such as vintage-inspired or mineral-based cosmetics.
2. E-commerce - Opportunity for online retailers to curate unique collections that cater to niche audiences such as eco-conscious or vintage-inspired consumers.
3. Fashion - Opportunity to market specialized products in collaboration with makeup brands that cater to specific fashion aesthetics such as vintage or retro fashion styles.