Heat-and-Eat Grilled Cheese Sandwiches

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Lunchables Grilled Cheesies are Ready in 60-Seconds

Lunchables Grilled Cheesies are a frozen grilled cheese sandwich product formulated with convenience and flavor in mind to help parents or kids craft the perfect lunchtime meal. The product comes packaged tin 360CRISP packaging that's capable of crisping the bread and melting the cheese in just 60-seconds in the microwave. The result is a golden brown grilled cheese that doesn't require any pans or a stovetop to be prepared, which will reduce preparation time and also eliminate cleanup.

Lunchables Grilled Cheesies come in two varieties including Original and Pepperoni Pizza, which both feature Kraft Singles cheese slices. The product is hitting frozen food aisles at select grocers this month in the US where shoppers can pick them up for $4.99 for a two-pack.
Trend Themes
1. Convenient Frozen Foods - The rise of convenient frozen foods like Lunchables Grilled Cheesies presents an opportunity for brands to tap into busy consumers looking for quick and easy meal options.
2. Time-saving Microwavable Products - Microwavable products that offer quick preparation times, such as Lunchables Grilled Cheesies, have the potential to disrupt traditional cooking methods and appeal to time-conscious individuals.
3. Innovative Packaging Solutions - The development of packaging like 360CRISP, used in Lunchables Grilled Cheesies, shows potential for new packaging designs that can improve the cooking process and enhance the overall dining experience.
Industry Implications
1. Frozen Food Industry - The frozen food industry can explore new product offerings that cater to the growing demand for convenient and time-saving meal options, such as Lunchables Grilled Cheesies.
2. Microwaveable Food Industry - Microwaveable food industry players can capitalize on the increasing consumer preference for quick and hassle-free meal preparation by developing innovative microwaveable products like Lunchables Grilled Cheesies.
3. Packaging Industry - The packaging industry has an opportunity to create innovative solutions like 360CRISP packaging, which can revolutionize food preparation by providing faster and more convenient cooking methods.

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