Finnish skincare brand LUMENE makes premium skincare and beauty solutions powered by organic and wildcrafted ingredients, and it speaks to Chinese consumers who are interested in all that nature delivers. Now that people are becoming more aware of the impact of chemicals on their health and the environment, they're gravitating toward products that not only promote sustainability and ethical sourcing, but also offers a range of benefits for the skin.
As a Nordic-inspired beauty and skincare brand, LUMENE recently hosted its first brand ceremony in China. The event based on the theme of Beauty Born of Arctic Light introduced the company's unique approach to combining the "purity of the Arctic with the latest technology to create effective and sustainable skincare solutions."
Nordic-Inspired Beauty Brands
LUMENE Held Its First-Ever Brand Ceremony in China
Trend Themes
1. Nordic-inspired Skincare - Brands can leverage natural and wildcrafted ingredients in skincare lines to promote sustainability and ethical sourcing while attracting consumers interested in healthy living and the environment.
2. Arctic Technology in Skincare - There is an opportunity for brands to incorporate technology and scientific research into traditional skincare ingredients, creating effective and sustainable products with unique benefits for consumers.
3. Nature-inspired Beauty Solutions - Incorporating elements found in nature into beauty products, such as those derived from organic and wildcrafted ingredients, is in demand with health and environmentally conscious consumers.
Industry Implications
1. Skincare - Skincare brands can leverage natural and wildcrafted ingredients, scientific research, and unique technology to create effective and sustainable products that cater to consumers interested in healthy living, the environment, and ethical sourcing.
2. Beauty - Beauty brands can explore ways to incorporate elements from nature into products, providing solutions to consumers who are looking for organic and wildcrafted ingredients in their makeup and skincare products, while promoting sustainability and ethical sourcing.
3. Sustainability & Ethical Sourcing - Companies can prioritize sustainability and ethical sourcing in their operations and products, creating a unique selling point for consumers interested in environmental issues and social responsibility.