Louis Vuitton's Spring/Summer 2013 show blew the minds of spectators at the 2012 Paris Fashion Week. Pairs of models were transported to the runway via escalators, taking them to a waxy platform covered in yellow and white checkerboard marks.
This luxury line is largely inspired by mod 1960s motifs, seen in the bouffant hairstyles and mini skirts. Scenes from the famous Austin Powers series comes to mind at once, especially with looks at the angular trench coats and fitted blazers.
The airy music that filled the room added a sense of drama to the production. Bloggers have been marveling ever since at the French houses incorporation of dual toned squares, pitted against one another on the skirts, jackets and revealing two-piece get ups.
Luxe Escalator Runways
Louis Vuitton's Spring/Summer 2013 Show is Mod
Trend Themes
1. Escalator Runways - Disruptive innovation opportunity: Designing fashion shows that use escalators as a unique way to transport models to the runway.
2. Mod 1960s Motifs - Disruptive innovation opportunity: Incorporating retro 1960s fashion trends into modern luxury clothing lines.
3. Dual Toned Squares - Disruptive innovation opportunity: Experimenting with contrasting dual toned squares as a design element in fashion garments and accessories.
Industry Implications
1. Fashion Shows - Disruptive innovation opportunity: Redesigning the traditional fashion show format by incorporating unique transportation methods.
2. Luxury Clothing - Disruptive innovation opportunity: Combining retro fashion elements with modern luxury clothing designs.
3. Fashion Design - Disruptive innovation opportunity: Exploring the use of contrasting dual toned squares as a new trend in fashion design.