The beauty industry has done a striking overhaul of lip care collections. Run of the mill rouges and neutral-toned lip lacquers are being replaced by embossed, metallic and even fluorescent designs. Those who covet cosmetics often crave the unusual look that will strike onlookers and leave a lasting impression. Extravagance is no longer relegated to the fashion world, but has rather come to characterize the beauty realm as well. This translation has been followed by the Lipstick Trend Report, revealing over 80 patterned PRO Trends and 688 associated glam-chic creations.
The common focus with the female lip region has spurred some groundbreaking ideas. Glow-in-the-dark lip shades have been manufactured, along with snake venom-infused glosses. Women from around the world are trying to capture the most progressive looks, and both large and small-scale brands have responded accordingly. These timely responses have instigated the Neon Mode and Beneficial Beauty motifs, only some of the archetypes covered in the Lipstick Trend Report.
Lipstick Trend Report
Apprehend the Cosmetic Ventures Leading the Beauty Realm
Trend Themes
1. Embossed Lipstick - An opportunity for disruptive innovation exists in developing environmentally friendly embossed lipstick formulas.
2. Fluorescent Lipstick - An opportunity for disruptive innovation exists in developing long-lasting fluorescent lipstick formulas for dark club environments.
3. Snake Venom Lip Gloss - An opportunity for disruptive innovation exists in developing all-natural snake venom lip gloss formulas for consumers who prioritize ethical and organic products.
Industry Implications
1. Beauty - Beauty companies can leverage this trend of unconventional lip care collections to offer consumers unique and innovative cosmetics.
2. Fashion - Fashion companies can extend into the beauty industry by creating lip care collections that complement their clothing lines.
3. Chemical - Chemical companies can partner with beauty brands to develop new lipstick formulas that are safe and environmentally friendly.