Fitness-Focused Dating Apps

The Lime Dating App Counts Steps When Making Matches

The Lime dating app aims to pair people up based on how active or sedentary they are. Actually, it uses a bit more info than that to help people match but its connectivity with the iPhone's built-in Health app is what makes it most unique. Like other dating apps, Lime connects to a user's Facebook profile to gather a list of interests. However, it also calculates your steps and heart rate over the last seven days when determining the percentage of a match.

The Lime dating app also uses location to encourage meetups. If two potential matches are close by (distance is measured in steps) a "Go" request can be sent. These requests are for simple activities, like grabbing a bite to eat or a cup of coffee. The Lime dating app is currently available as a free iOS download with an Android version coming soon.
Trend Themes
1. Fitness-focused Dating Apps - The trend of integrating fitness data into dating apps presents an opportunity for disruptive innovation in personalization and health-focused relationships.
2. Health Tracking in Matchmaking - The trend of using health and fitness data to match potential partners opens up opportunities for disruptive innovation in personalized connections and wellness-focused relationships.
3. Location-based Meetups in Dating Apps - The trend of enabling location-based meetups in dating apps creates opportunities for disruptive innovation in facilitating spontaneous and convenient first dates.
Industry Implications
1. Fitness Apps - The fitness app industry can explore integrating matchmaking features to create a unique experience for health-conscious individuals.
2. Dating Apps - Dating app providers can incorporate health and fitness data to offer users a more personalized and wellness-focused matchmaking experience.
3. Technology and Wearable Devices - The technology and wearables industry can capitalize on integrating dating features into fitness devices, offering users a seamless experience in both areas.

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