Hip-Hop-Inspired Confections

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Like Fat Kid Love Cake by Beccy McCray Highlights Significant Tracks

The Like Fat Kid Love Cake series revolves around the art of a well-phrased cake. But instead of well-wishes written in sweet icing, it boasts names of some of the most significant hip-hop tracks of the 1980s and '90s. Labelled as 'baketivism posters,' by the artist, the series combines two of her favorite things.

Baked and iced by London-based Beccy McCray, the Like Fat Kid Love Cake series was named after Fifty Cents line, "I love you like fat kid love cake." Arguing that "hip-hop has been one of the biggest radicalisation tools of all-time," she further states that "eating is one of the rap's most pervasive obsessions. Sometimes, food is used as a cultural signifier to describe the rags-to-riches journey, which might start with Tesco value donuts but end with Michel Roux Jr gateaux." Hence the connection.
Trend Themes
1. Hip-hop-inspired Confections - Blend hip-hop culture with confectionary creations to create unique and nostalgic desserts.
Industry Implications
1. Bakery - Incorporate hip-hop themes and iconic tracks into bakery products to attract a new demographic of customers.
2. Art and Design - Explore the art of cake decorating as a medium for expressing cultural themes and social messages inspired by different music genres.
3. Food and Beverage - Leverage the association between food and music to create innovative products and experiences that appeal to a music-loving audience.

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