Sci-Fi TV Commercials

This LG Ad for the Super Bowl Stars Liam Neeson and Producer Ridley Scott

The 'Man from the Future' LG ad will air during this year's Super Bowl, making it the first-ever Big Game commercial from the brand. The commercial aims to make a big impact, with a production by Jake and Ridley Scott that stars Liam Neeson.

The commercial promotes LG Electronics' OLED TV line and uses the theme of a "technological disruption" to set the tone for its 60-second ad spot. In the Tron-inspired sci-fi commercial, which seems like more of a fast-paced action movie trailer, there are mazes, motorcycles and enemies that attempt to get their hands on the brilliant OLED technology from LG.

Since the full-length Super Bowl commercial from LG was shared to YouTube just one day ago, it's already managed to rack up more than a million views.
Trend Themes
1. Sci-fi TV Commercials - Opportunity for brands to create futuristic and captivating TV commercials that engage viewers.
2. Technological Disruption - Exploring the use of technological disruption as a theme in advertising to create a memorable impact.
3. Action Movie Trailers - Utilizing the style and intensity of action movie trailers to capture attention in TV commercials.
Industry Implications
1. Consumer Electronics - Incorporating sci-fi elements in TV commercials can help consumer electronics brands to showcase their innovative products.
2. Advertising and Marketing - Creating unconventional and visually striking commercials that employ disruptive storytelling techniques can provide unique marketing opportunities.
3. Film and Entertainment - Collaboration between film producers, like Ridley Scott, and brands for TV commercials creates cross-industry promotional opportunities.

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