To coincide with the LEGO Batman video game coming out this fall, DC Comics is rolling out 22 LEGO variant covers for its comics, releasing this November.
The LEGO-themed covers transform fan favorite DC heroes and villains into their blocky counterparts. Each of the 22 LEGO variant covers share the same composition: a LEGOfied version of the character breaking through a black and white background that bears there traditional likeness. The covers are extremely vibrant and cute, but more importantly they're just fun, a quality comic book commentators feel is lack in today's dark and grim superhero stories.
With the success of the LEGO movie, and LEGO video games, DC Comics is hoping that these LEGO variant covers will prove successful as well.
Superhero LEGO Covers
These LEGO Variant Covers are Coming Out in November
Trend Themes
1. LEGO Variant Covers - Creating LEGO-themed variant covers for comics can provide a fun and vibrant twist on traditional superhero stories.
2. Bringing Back Fun - Offering LEGO-themed covers can bring back a sense of fun and playfulness to the often dark and grim world of superhero comics.
3. Cross-promotion with LEGO - Leveraging the popularity of LEGO movies and video games, DC Comics can use LEGO variant covers to appeal to a broader audience.
Industry Implications
1. Comic Books - Introducing LEGO variant covers can create new interest and excitement in the comic book industry.
2. Entertainment - By tapping into the success of the LEGO franchise, entertainment companies can explore new marketing opportunities and reach a wider audience.
3. Toys and Collectibles - The LEGO variant covers can increase interest in LEGO toys and collectibles, creating a synergy between the comic book and toy industries.