LEGO Builds for Grown-Ups

Scene Features Pole Dancers, Beer Gardens and Drunk Knights

Well as far as LEGO goes, can you ever become too old to build your dream scenario?

Children love to play with LEGO bricks and build huge battlefields, star ships and pirate ships. But when these little plastic bricks are placed in the hands of adults, battlefields and pirate ships are replaced with pole dancers, bars with beers and drunk knights.

These pictures are of a man’s proud playground fantasy, a LEGO Middle Earth brewery with a half-naked LEGO pole dancer who slides around the pole. Naughty, naughty--as seen in the video above!
Trend Themes
1. Adult LEGO Play - Disruptive innovation opportunity: Develop and market LEGO sets designed specifically for adult users, featuring adult-themed scenarios and accessories.
2. LEGO for Entertainment - Disruptive innovation opportunity: Explore partnerships with entertainment companies to create LEGO sets based on popular adult-oriented franchises like movies, TV shows, and video games.
3. Customizable LEGO Sets - Disruptive innovation opportunity: Create a platform or app that allows adult LEGO enthusiasts to design and order customized LEGO sets with adult themes and components.
Industry Implications
1. Toy Manufacturing - Disruptive innovation opportunity: Incorporate adult-oriented LEGO products into the existing toy manufacturing industry, targeting adult consumers seeking nostalgic and creative outlets.
2. Entertainment - Disruptive innovation opportunity: Collaborate with entertainment companies to create unique LEGO sets that cater to adult fans of popular franchises, providing a new revenue stream for the entertainment industry.
3. E-commerce - Disruptive innovation opportunity: Develop an online platform or marketplace specifically for adult LEGO enthusiasts, allowing them to buy and sell custom adult-themed LEGO sets and accessories.

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