Beachy Basketball Kicks

The Nike LEBRON 11 South Beach Shoes Feature Shades of Teal and Pink

The Nike LEBRON 11 South Beach shoes celebrate the iconic and playful colors associated with the city of Miami, where LeBron James plies his trade for the Miami Heat. Teal and pink shades are used to bring to life the modern innovations that comprise the foundation of this shoe.

The LEBRON 11 South Beach kicks are equipped with high-tech Hyperposite technology which allows for an extremely lightweight shoe that lets ball players fly past their opponents without having to compromise on protection, containment and responsiveness. The shoe's upper incorporates signature Nike Hyperfuse construction and ultra-dynamic Nike Flywire technology.

The LEBRON 11 South Beach kicks will be available for purchase at select Nike restail stores worldwide beginning June 21, and will also be available on Nike's website.
Trend Themes
1. Hyperposite Technology - Opportunity for disruptive innovation in the athletic footwear industry by developing lightweight shoes with enhanced protection, containment, and responsiveness.
2. Nike Hyperfuse Construction - Opportunity for disruptive innovation in shoe manufacturing by utilizing the durable and breathable Nike Hyperfuse construction.
3. Nike Flywire Technology - Opportunity for disruptive innovation in athletic shoes by integrating the ultra-dynamic Nike Flywire technology for improved support and stability.
Industry Implications
1. Athletic Footwear - Opportunity for disruptive innovation in the athletic footwear industry by incorporating high-tech features such as Hyperposite, Hyperfuse, and Flywire technologies.
2. Sportswear Retail - Opportunity for disruptive innovation in sportswear retail by offering exclusive releases of highly anticipated shoes, like the LEBRON 11 South Beach kicks, through select Nike retail stores and online.
3. Shoe Manufacturing - Opportunity for disruptive innovation in shoe manufacturing by adopting and implementing advanced construction methods like Nike Hyperfuse for better durability and breathability.

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