Prepared by the McCann Truth Central project, the Latin Americans and Street Food infographic provides interesting facts about the attitudes towards kiosk-purchased meals.
Street food is becoming a hot topic in the culinary world as more and more food truck vendors emerge onto the scene. South America is a culture-rich continent with an expansive variety in meals and menus. Flavor is of the upmost importance for Latin Americans, so dull and bland fares won't make the cut in this populated region. Although some Latin nations view street food as acceptably unhealthy, others seek to provide options like fruit carts amongst a sea of fried and greasy meals.
Although Brazil is one of the largest South American countries, they eat the least amount of street food according to the Latin Americans and Street Food infographic.
Cultural Street Eats Charts
The Latin Americans and Street Food Infographic is Flavor-Focused
Trend Themes
1. Rise of Street Food - With the popularity of food trucks and consumer demand for unique and diverse flavors, there is an opportunity for restaurants and food vendors to expand their business with street food offerings.
2. Flavor-focused Cuisine - As highlighted by the Latin Americans and Street Food infographic, there is a growing demand for flavorful, culturally-rich meals that incorporate unique and bold ingredients, providing opportunities for chefs and restaurants to experiment and push culinary boundaries.
3. Healthy Street Food Alternatives - As Latin Americans continue to seek healthier food options, there is an opportunity for food vendors to offer fruit carts and other nutritious meals, catering to health-conscious customers looking for flavorful and nutritious street food options.
Industry Implications
1. Food and Beverage - Restaurants and food vendors within the food and beverage industry can tap into the rise of street food and flavor-focused cuisine to expand their offerings and reach new customers.
2. Culinary Tourism - The popularity of Latin American cuisine, particularly in the street food industry, presents opportunities for the culinary tourism industry to highlight and showcase the unique and diverse flavors of the region.
3. Mobile Food Vendors - With the growing demand for street food, mobile food vendors can tap into the trend by experimenting with unique and culturally-rich ingredients to create bold and flavorful dishes that cater to consumers seeking an authentic street food experience.