If only you could go a step further than using reflectors and compact lamps for safe cycling and get creative with laser bike lights. A concept product dreamed up by Min Keun Kwon, this tiny device can emit a massive illuminated footprint to visually enhance your pedaling appearance.
The fish-shaped projector is easily installed on your bicycle handlebars or just beneath your seat, pointing its pair of torches downwards and outwards to brighten up the asphalt below. A variety of patterns, colors and elaborate motifs are filter options for giving your two-wheeler the illusion of feathered wings or a windy swoosh. The &B laser bike light could even be smartphone-app controlled for more designs, including corporate logos and streaming video.
Transfixing Laser Bike Lights
The &B Laser Beam Light Casts Colors, Patterns and Logos on the Road
Trend Themes
1. Laser Bike Lights - Disruptive innovation opportunity: Develop advanced laser bike lights with customizable patterns and colors to enhance cyclist visibility and create a unique cycling experience.
2. Bicycle Safety Accessories - Disruptive innovation opportunity: Design and produce innovative bicycle safety accessories that combine functionality and visual appeal to attract more cyclists and enhance road safety.
3. Smartphone Integration - Disruptive innovation opportunity: Create smartphone-integrated bike accessories that allow users to control and customize lighting patterns, colors, and designs for a personalized cycling experience.
Industry Implications
1. Sporting Goods - Disruptive innovation opportunity: Explore opportunities to integrate advanced lighting technology into bicycle accessories and capture a share of the growing sporting goods market.
2. Outdoor Recreation - Disruptive innovation opportunity: Develop unique and visually appealing bicycle accessories that cater to the growing demand for outdoor recreational activities and cycling.
3. Advertising and Marketing - Disruptive innovation opportunity: Capitalize on advertising and marketing opportunities by creating bike accessories that enable companies to display their logos and messages, reaching a captive audience of cyclists.