Black cats are traditionally held as bad luck, but this Lanvin Autumn/Winter 2009 Femme campaign shot by Steven Meisel defies that notion outright.
For the Lanvin Autumn/Winter 2009 Femme campaign, model Kristin McMenamy is clad in a 40s-esque calf-length dress, a 60s-era short-sleeved shift dress and enough fur to keep even Cruella de Vil happy. Click through the gallery above to see more photos from the Lanvin Autumn/Winter 2009 Femme campaign campaign, and keep clicking for past Lanvin collections.
Black Cat Campaign Sidekicks
Lanvin Autumn/Winter 2009 Femme Ads Flaunt Superstition
Trend Themes
1. Superstition Reversal - This campaign challenges traditional superstitions and opens up opportunities for brands to break taboos and create unique marketing campaigns.
2. Vintage Revival - The use of 40s and 60s fashion in this campaign highlights the potential for retro-inspired fashion trends and nostalgic consumer experiences.
3. Animal-inspired Fashion - The inclusion of fur in this campaign presents opportunities for brands to explore ethical alternatives and create sustainable and cruelty-free fashion collections.
Industry Implications
1. Fashion - Fashion brands can leverage the concept of superstition reversal to create daring and unconventional collections that challenge traditional beliefs.
2. Marketing - The unconventional nature of this campaign opens up opportunities for marketers to create disruptive and controversial campaigns that capture attention and generate buzz.
3. Animal Welfare - The use of fur in this campaign prompts the fashion industry to consider alternatives and innovate in creating sustainable and cruelty-free fashion products.