American diagnostics company Labcorp has announced the launch of Labcorp OnDemand, a new online platform where patients can order lab tests and even collect some samples at home. The new platform is representative of the brand's new focus on moving further into the digital health space.
According to the company, patients will have the ability to choose tests through the platform and (with a physician's approval) review their results without ever needing to physically visit a doctor. In addition, for certain tests, users will be able to collect their own samples in the privacy of their homes, while for others they will be required to visit a LabCorp collection center.
"Labcorp OnDemand makes it easier for individuals to access our leading diagnostic tests online. The OnDemand platform is an intuitive experience where individuals can purchase tests online and choose from multiple options to take the test, including in the comfort of their own home," Amy Summy, Labcorp’s executive vice president and chief marketing office.
Patient-Centric Lab Test Apps
LabCorp OnDemand Allows Users to Access Their Test Results Online
Trend Themes
1. Patient-centric Lab Test Apps - The rise of online platforms that allow patients to order and review their lab test results has the potential to disrupt the traditional healthcare model.
2. At-home Sample Collection - The ability for patients to collect their own lab samples at home creates opportunities for new types of diagnostic testing and could lead to a more convenient patient experience.
3. Digital Health Expansion - As more healthcare providers move into the digital health space, there are opportunities for innovative companies to provide new solutions and services to support this shift.
Industry Implications
1. Healthcare - The healthcare industry can benefit from the development of new technologies and services that make it easier for patients to access and review their lab test results.
2. Diagnostic Testing - With the rise of at-home lab sample collection, there is the potential for disruption in the traditional diagnostic testing industry as new companies develop innovative testing methods and technologies.
3. Digital Health - As more healthcare providers shift to digital health solutions, companies that specialize in developing and providing these solutions are poised to experience significant growth.