Klippbok by IKEA is a new iPad app that will give users a way to see their new furniture together with the other items they're buying.
Instead of using your imagination to figure out how your new couch will match with your antique cabinet or how the new throw pillows fit with the love seat, you can now use Klippbok to play with all the different combinations right there in front of you. This kind of app will help you avoid poor design decisions by getting the entire picture before purchase.
Users simply select the category of furniture they wish to see one by one and place them on a blank canvas to start constructing the room. Proportions can be changed and furniture that overlaps can even be "brought forward" to be exposed or "sent backward" to be more hidden.
Interactive Home Design Apps
The Klippbok by IKEA Lets Users See How Their New Furniture Will Look
Trend Themes
1. Interactive Home Design - Disruptive innovation opportunity: Develop virtual reality home design apps that go beyond furniture placement and allow users to visualize entire room makeovers.
2. Augmented Reality Furniture Shopping - Disruptive innovation opportunity: Create augmented reality shopping apps that allow users to virtually place furniture in their own homes before making a purchase.
3. Enhanced Customer Decision-making - Disruptive innovation opportunity: Develop AI-powered home design apps that provide personalized recommendations based on user preferences and style.
Industry Implications
1. Furniture Retail - Disruptive innovation opportunity: Integrate interactive home design apps into the online shopping experience, providing customers with a more immersive and personalized way to shop for furniture.
2. Virtual Reality - Disruptive innovation opportunity: Collaborate with home design app developers to create virtual reality experiences that allow users to fully immerse themselves in their design projects.
3. Artificial Intelligence - Disruptive innovation opportunity: Apply AI algorithms to home design apps to analyze user preferences and offer personalized suggestions for furniture and decor choices.