Upcycled Seasonal Cozy Menswear

KEENKEE Introduces its Seasonal Looks at NYFW

Korea-based fashion label KEENKEE introduces its seasonal selection of menswear designs, participating at New York Fashion Week. The brand continues to effortlessly create sustainable menswear options, delivering modern aesthetics in slouched shapes for a relaxed feel.

These are then detailed with some disparate patterning on top of techno fabrication which has been collected from deadstock textiles. Designer Kee Kim also uses materials such as unused scraps of wool, fleece, whipcord, recycled polyester, velvet, and more to create the designs. Some of the silhouettes that make up the seasonal capsule includes over shirts, blazers, car coat, to name a few. The tailored looks boasts a slightly boxy shape paired together with stitched accents in a contrasting hue to highlight the seams.
Trend Themes
1. Sustainable Menswear - There is a growing trend towards creating sustainable menswear by upcycling unused scraps and deadstock textiles.
2. Disparate Patterning - Disparate patterning on top of techno fabrication is a trend that continues to interest fashion designers.
3. Relaxed Silhouettes - Relaxed silhouettes in menswear is a trend that continues to be popular with modern aesthetics.
Industry Implications
1. Fashion - The fashion industry has an opportunity to disrupt the marketplace by creating sustainable menswear through the use of upcycling and disparate patterning.
2. Textile Recycling - The textile recycling industry has an opportunity to disrupt the marketplace by partnering with fashion designers to provide them with deadstock textiles and unused scraps of fabric.
3. Sustainable Manufacturing - The sustainable manufacturing industry has an opportunity to disrupt the marketplace by providing eco-friendly fabrics and advanced manufacturing techniques that can support sustainable menswear designs.

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