Katie Davis, a Cape Town-based photographer, is making it her mission to take a photo everyday this year. Inspired by the ‘365 Project,’ Katie started a more niche rendition of the project all on her own called '365 Days in Infrared.' As of January 4th, she made it her mission to take a picture every day for the remainder of 2014.
Davis photographs scenic settings that range from the dreamy landscapes of South Africa to an array of tall-standing trees. Each one is shot sans the viewfinder and she adds further difficulty by choosing to capture the images as circles. The images then get chronicled on her social media accounts, which include Facebook, Pinterest and Instagram.
Infrared Year-Long Photography
Katie Davis is Chronicling a Year's Worth of Infrared Pictures
Trend Themes
1. Infrared Photography - There is an opportunity to innovate infrared photography technology to make it more accessible and easier to use for everyday consumers.
2. 365 Day Project - Businesses can create their own version of the 365 Day Project, focusing on their brand or products, to increase engagement and social media presence.
3. Circular Photography - There is potential for circular photography to become a popular trend among photographers and artists, creating a new market for circular-shaped frames and prints.
Industry Implications
1. Photography - Photography companies could invest in research and development of infrared camera technology to appeal to a wider customer base.
2. Social Media - Social media platforms could further support photo projects like these by creating new features or promoting related hashtags and accounts.
3. Home Decor - Home decor businesses could explore circular-shaped frames and prints to meet the potential demand of circular photography enthusiasts.