To help consumers shift their focus from snacking on junk, food brand Super Eats has created a line of deliciously healthy chip-alternatives inspired by superfoods like kale and chickpeas. These crispy treats are ideal to have as a substitute instead of traditional fast food.
While these crips might remind you of baked kale chips, they're slightly different in texture and appearance. These crips are made from a blend of kale and chickpea infused with ingredients such as lentils, rice flour and seasoning to form tiny, round green chips. The crips come in two flavors including Sea Salt & Pepper and Hickory BBQ and both are gluten-free. While snacks are an important component of many people's eating habits, consumers are seeking out more refined options made with wholesome ingredients and vegetables.
Crispy Kale Chips
These Kale Crips are a Healthy Alternative to Traditional Savory Snacks
Trend Themes
1. Superfood Snacks - Food brands can create lines of healthy, nutritious, and tasty snacks inspired by superfoods, like kale and chickpeas.
2. Wholesome Ingredients - Consumers are looking for healthier snack options made with wholesome and nutrient-dense ingredients.
3. Alternative to Fast Food - Healthy and delicious snack options can be marketed as an alternative to traditional fast food options.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore innovative ways to create healthy snack alternatives inspired by superfoods.
2. Health and Wellness - The health and wellness industry can use these kinds of snack alternatives to promote healthier eating habits and nutrient-dense diets.
3. Packaged Foods - Packaged foods sector can cater to the growing demand for healthier and nutritious snack options made with wholesome ingredients.