Juniper Books has done it again with the new Christmas tree design for 2011 made entirely out of books. This year’s mild olive-green creation is more subtle than the 7-foot tree the company crafted last year of bright, green-colored books and is more scholarly too, as it is made from cut, re-purposed law books.
The new tree stands 1 foot taller than the previous model at 8 feet spread over seven shelves -- eight shelves if you include its red star topper -- and is about the size of a real seasonal spruce. It also comes finely decorated with Christmas baubles and working lights that festively hang form the tree and make it truly sparkle in dim light, creating the perfect holiday atmosphere for any room.
This romantic alternative to a real tree would look marvelous in a study, office or living room. It also makes for a splendid addition to your existing seasonal décor. So if you’re looking to draw some extra attention to your reading collection over the holidays, why not add some literary, festive flair to your bookcase with this book Christmas tree from Juniper Books?
Page-Composed Pines
The New Book Tree by Juniper Books is in its Second Edition
Trend Themes
1. Eco-friendly Decor - There is an opportunity for designers to integrate sustainable materials and upcycle old products into beautiful decor items like these book trees.
2. Book Art - Juniper Books has revived the trend of book art that has been gaining popularity in recent years, with an opportunity for artists to create unique sculptures from old books.
3. Functional Decor - The book tree serves not just as an artistic decoration but can also function as a bookshelf, showcasing a collection of books in a beautiful, eye-catching manner.
Industry Implications
1. Home Decor - The home decor industry has an opportunity to explore sustainable, functional, and artistic products to cater to a growing environmentally conscious and aesthetically inclined consumer base.
2. Upcycling - The upcycling industry can benefit from the rising trend of using repurposed materials to create functional and decorative products that appeal to eco-friendly and design savvy consumers.
3. Book Publishing - Book publishers can explore the intersection of literature, art, and design to create visually stunning editions of classic and contemporary works that go beyond just the written word.